t/worstrebrands

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who thought this rebrand was chill??

Just saw the new logo for that skate brand 'Kickflip Kings'. They dropped the crown and the board in the logo, now it's just KFK in some sad sans-serif. Looks like a bank logo, not a skate shop. RIP street cred.
submitted 11 months, 1 week ago by logofiasco1999

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WTF is 'VizioNeo'?!

The electronics brand Vizio just went full-on alien with 'VizioNeo'. The name ain't stickin' and the logo's just some neon streaks. Miss the old vibe when brands didn't sound like sci-fi movies.
submitted 11 months, 1 week ago by simpleman90

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LOL prinngles guy looks like a thumb now

Anyone seen the new Pringles dude? They shaved off his hair and now he looks like a thumb with a mustache. Memelords, do your thing cuz this is a goldmine. #ThumbLife #NotMyPringles
submitted 11 months, 1 week ago by meanmemequeen

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Analyzing MacroHard's Downfall

Let's delve into the rebrand of MacroHard. They had a practical, recognizable logo since the 90s, one that symbolized windows and potential. This shift to a bizarre abstract shape, described as 'a digital sunrise,' feels off-putting and vaguely dystopian. To all of MacroHard's execs - symbols of growth and clarity …
submitted 11 months, 1 week ago by designsleuth

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New 'SizzlePizza' Logo is an Epic Fail

My fav pizza place went from a cool, retro slice with sunglasses to a generic red circle that says 'Sizzle.' It looks like a dang 'download' button. Where's the pizza, where's the sizzle?! I'm boycotting until the old logo is back!
submitted 11 months, 1 week ago by Angry_Customer

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Starbucks announced a new logo...

It sucks. They announced a new logo where they would be ditching a mermaid with a star above a moustache. Then, they confirmed that the logo would be phased out in the USA. International countries will have the old mermaid logo still in use.
submitted 11 months, 1 week ago by Whopper1

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Bring Back the Old TastyBrew!

remember when TastyBrew used to have that classic mug with the froth foam overflowin'? Well, their 'new' design is just 'TB' in a circle. No character. So bland. Makes me miss the old cozy vibes... they're losin' their roots, folks!
submitted 11 months, 1 week ago by nostalgiahunter01

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Betrayed by ButterBakes

ButterBakes used to have the cutest lil' cupcake on their boxes, but now it's just 'BB' in plain blue. Like, why?? Ain't no warmth or sweetness left. I want my cozy bakery feel back, not this corporate coldness!
submitted 11 months, 1 week ago by brandbetrayed

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Another day, another rebrand massacre

So my morning coffee is now ruined thank to 'JavaHouse' - they've turned their cozy, cuppa joe logo into what looks like a toddler's first attempt at abstract art. Who on earth equates sipping coffee with jagged shapes and clashing colors? Time to switch coffee houses.
submitted 11 months, 1 week ago by jaded_designer

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Twitter is now X?

It sucks. Elon Musk wanted to upgrade Twitter but then made a new name, a 24th letter of the Alphabet. And the logo? It's bland.
submitted 1 year, 1 month ago by PAWPatrol

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Why Airbnb??

So, recently moved and I went on Airbnb to find a place. What happened to the logo y’all? It looks so - I dunno - weird? Man, I miss the old one. Anybody else with feelings about this or just me? Miss pog logo dearly lol.
submitted 1 year, 1 month ago by ihatedumbstuff

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The Tragic Tale of the Tropicana Rebrand

Oh, where does one even start with the Tropicana disaster of 2009? Yes, I'm referring to THAT rebranded packaging which involved removing their iconic 'straw in an orange' image. First off, the old packaging was so distinctive, so identifiable that you could spot it a mile away. It was familiar, …
submitted 1 year, 1 month ago by BrandWatchdog

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Pepsi needs a reality check!

Pepsi's logo change is quite possibly the most baffling rebrand I've seen in a long time. Before, Pepsi had a uniquely recognizable and distinct logo. A circle with red on top, white in the middle, and blue on the bottom. But their 'rebrand' stripped it of any character it had …
submitted 1 year, 1 month ago by ilovedesign123

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Who gave Gap this idea??

Seriously, why would they ditch their classic logo for that new one? It's just plain boring and looks generic as hell. Like some kid with basic Photoshop skills made it in about 5 minutes. All brand recognition gone just like that. Feels like they wanted to be hip and modern …
submitted 1 year, 1 month ago by unfucktheworld62

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EARN $1000 A DAY BY SCALING DOWN YOUR LOGO

OMG, everyone seems so crazy about logos getting smaller, simpler, blah blah blah. You know what? I'm going to make all logos just a dot. A plain, simple dot. You won't even know what the brand is, but who cares? Be like Google, right? Screw brand recognition, give me $1000 …
submitted 1 year, 1 month ago by alwaysright07