FailedProductGuru

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Remember Colgate Beef Lasagna?

Ah, the infamous Colgate Beef Lasagna. Certainly an interesting case in the history of failed products. This is a classic example of why established brands should be very careful when branching out into new markets. The 'brand extension penalty' hit Colgate hard with this one, as consumers found it hard …
submitted 1 year, 1 month ago by FailedProductGuru