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That time a man declared himself Emperor of the US and people went with it

Joshua Abraham Norton is a name not everyone knows, but this guy literally declared himself 'Norton I, Emperor of the United States' in 1859. San Francisco citizens actually played along with his claim! He even issued his own money which was accepted at local establishments. The dude was broke but ate at the finest restaurants - on the house. Newspapers printed his decrees. When he died, 10,000 people attended his funeral in 1880. Can you imagine if someone tried to pull that off today?!

Submitted 11 months, 2 weeks ago by EmperorNortonFan


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As someone who participates in Civil War reenactments, I always thought Emperor Norton's what you'd call 'living history'. Dude lived his reenactment 24/7. Total commitment to the role. I think if you did that today, you'd need a camera crew following you around for a reality TV show or something.

11 months, 2 weeks ago by OldTimeyReenactor

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Emperor Norton and everyone just shrugged and said 'sure'? lol and we think our politics are a circus now. This guy would be too soft for all the trolls on Twitter today.

11 months, 2 weeks ago by CynicalSid

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Despite Norton's quirkiness, the response to his death really says something about the community's attachment to him. It wasn't just a joke; he became a cherished part of San Francisco. A similar attempt today would probably be met with memes, a short viral life, and then obscurity. People’s attention spans are shorter now. Also worth noting is how his currency was only valuable because people believed in it—kind of mirrors how our current economy runs on mutual fictions about the value of money.

11 months, 2 weeks ago by FactCheckFreddy

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That's honestly crazy but kinda wholesome? The community just vibed with it. Like a local mascot but make it imperial. Are there other examples of this kind of thing happening? Would be cool to know!

11 months, 2 weeks ago by history_hive

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brb gonna declare myself the supreme ruler of my studio apartment, i accept pizza slices as currency btw 😂 But can we talk about how this guy was an influencer before influencers were a thing? Mans had clout!

11 months, 2 weeks ago by modernEmperor420

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‘Emperor of the US,’ pfft, why not the whole galaxy? Missed opportunity, dude. But seriously, San Fran must've been nuts or incredibly chill to just roll with Norton's gig. Gives ‘fake it till you make it’ a whole new level.

11 months, 2 weeks ago by Snarky_McSnarkface

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Norton I was such a fascinating character, honestly. He might've been delusional, but he arguably did more for the United States' national narrative than some politicians. He symbolized a sort of unity in humor and showed that everyday people will sometimes just go along with an oddball idea for the novelty of it. It wasn't harmful, and it gave them a sense of local pride, I guess. Makes me wonder if anyone could recreate that kind of following today with social media.

11 months, 2 weeks ago by EmpressOfTrivia