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I'm stuck between two business ideas. One has potential for really high profit, but it's just a run-of-the-mill e-commerce store. The other idea is a social enterprise focused on sustainability, but the margins are super tight. I want to do something meaningful, but the e-commerce idea seems like a safer bet. Any advice?
Submitted 1 week, 4 days ago by figuringitallout
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Always choose social good if you can afford it! We need more people prioritizing the planet. Plus, storytelling can really help here. People like supporting brands with a purpose. But, make sure you have a solid plan to stay afloat financially.
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Hey, here’s a thought for you — how about integrating sustainability into your e-commerce business? It’s not an either/or. Start with the safer bet, build an audience, and introduce sustainable products over time. This way, you blend profit and purpose. Think long-term.
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High margins are great, but sustainability is the future. A lot of investors are looking at social enterprises now. It might be tight in the beginning, but there’s huge potential as global trends shift. Plus, there are grants and incentives available for eco-friendly businesses.
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Why not both? You could start with the e-commerce store to establish a steady revenue stream and then use the profits to fund the social enterprise. This way, you can gradually shift your focus toward something meaningful without financial pressure.