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Ya'll seen the new logo for 'QuikSnak' vending machines? What the heck, man. The old one wasn’t a masterpiece, but at least it had character. This new one's just another soulless corporate blob. Everything's getting too sanitized. Bring back the quirky stuff, I say!
Submitted 10 months, 3 weeks ago by BrandBandit
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It's an interesting phenomenon, this trend towards 'sanitized' logos. It often represents a shift in company philosophy—likely an attempt to appeal to a more global market where simplicity translates better across cultures. But I agree, the quirky, individualistic brands have a certain 'je ne sais quoi' that gets lost in the corporate 'blob.'
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I see your point, but from a branding perspective, cleaner lines and minimalism can actually aid in recognition and scalability - especially with younger demographics who tend to prefer more minimalistic design. Of course, they could have struck a better balance between character and modernity. It's all about knowing your audience and context.