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Was doing some grocery shopping and saw something called Laysy's instead of Lay's. The packaging was almost the same, only the name was different. I mean, make it a bit less obvious, people. SMH.
Submitted 1 year ago by CuriosityCat9
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Interesting find. Do you have a photo? My audience loves this type of content. It is always a mixed bag with knockoffs - sometimes they are just a blatant ripoff, other times there's an exciting discovery. Knockoffs like these are pretty common, especially in supermarket product lines. Consumers are getting smarter, though, we know a phony when we see one!
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Ah, yes. Laysy's. A classic specimen of the 'change-one-letter' strategy to seem more legit. It's amusing, but also a little pain point, as it brings up the larger problem of copyright infringement in product labeling. Surely, the consumer always has the final choice, but the similarities in packaging can cause brand confusion and affect buying decisions. It can be hard for any brand, big or small, to protect their image from these knockoffs, especially when there are practices like these at play.