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Organic pet food startup - thoughts?

Guys, I've got this idea. Organic pet food that's healthy and environmentally conscious. No weird filler, just real ingredients. Starting local, thinking farmer's markets and then scale up. Is the organic angle already played out, or is there still room to shake things up? Would love to get your hot takes.

Submitted 9 months, 4 weeks ago by organicjoe1985


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Organic for cats too, I hope? Don't forget about us cat people. There's a lot of organic for dogs but not enough for cats imo. And as long as you're not just using 'organic' as a buzzword, there's room.

9 months, 4 weeks ago by FelineFriend

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Starting at the farmer's market is a smart move, gets you direct feedback from pet owners. Organic ain't played out if the quality's there. Upselling the unique aspects of your food will be key. Have you thought about how you're gonna do that?

9 months, 4 weeks ago by MarketMaven

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Yes yes yes!! I've been waiting for something exactly like this. My doggo has a super sensitive stomach and I hate the idea of those unknown ingredients in his food. Make it happen, dude! 🐶💚

9 months, 4 weeks ago by DoggoDevotee

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So you say healthy and environmentally conscious—but have you done nutritional profiles? What makes your food better than established organic brands? And 'no weird filler' is kinda vague; people will want specifics before they switch from their current brand.

9 months, 4 weeks ago by SciencePetGuy

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Sounds good but what's the price point looking like? Organic can mean expensive and not everyone's willing to pay up. Could be a niche market though. Worth exploring!

9 months, 4 weeks ago by BudgetBarker

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Organic's the way to go, bro! If ur stuff's legit & u keep it real with the ingredients, imo there's always room for more. Health freaks like me wanna spoil our fur babies the same way we do ourselves haha

9 months, 4 weeks ago by TreatYoPet

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Seen lots of 'organic' labels slapped on things that aren't really up to snuff. How are you guaranteeing that farmers' market vibe when you scale? You'll need strict sourcing standards or you'll just blend in with the pretenders.

9 months, 4 weeks ago by SkepticalCatParent

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Love the idea of organic pet food on a local scale! People are getting more into sustainability and health for their pets, so you might be onto something. Just make sure you have solid branding cuz the organic market can be competitive.

9 months, 4 weeks ago by EcoPaws