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So... I've finally done it. Created a whole line of keto energy bars that don't taste like cardboard. I'm talking chocolate brownie, peanut butter, and even a lemon cheesecake flavor! They're all-natural, low in net carbs, and packed with clean protein. Any advice on getting into health food stores or maybe some influencer partnerships?
Submitted 9 months, 4 weeks ago by fitfoodie
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This is more than just product sales; it's brand building. Start with your story and message. What's different about your bars? Get that across in your marketing. Collaboration with influencers can be effective, but ensure their brand values align with yours. And always stay active and engaged with your community online. Customer feedback is marketing gold.
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Well, networking is crucial. Go to trade shows, farmers markets and health expos. And cold email—don't underestimate it. As for influencers, pick carefully. A smaller, engaged following > millions who don’t care about the product. A good match is key.
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All-natural and clean protein is a big plus in my book. You should tell your story on social media, why you started, the process, etc. People eat that up. Real, down-to-earth posts can sometimes make more impact than polished influencer ads!
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Sounds amazing! 😍 Health food stores usually look for unique selling points so make sure to highlight what sets your bars apart. Get in touch with buyers through LinkedIn and send them some samples. And for influencers, look for those who genuinely live the keto lifestyle. Authenticity sells.