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Eco-friendly cleaning products startup

Okay, picture this: a full line of cleaning products, but they're all eco-friendly, and they actually work. That's my dream, and I'm making it happen. I've been researching non-toxic ingredients and working with local suppliers to create products that are both sustainable and effective. I’m talking scrubs, sprays, wipes, everything. When I say clean, I mean environmentally and hygienically. Anybody with marketing experience wanna chime in? Could really use some creative ideas to get the word out!

Submitted 8 months, 2 weeks ago by dean_of_clean


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If it's kid and pet safe, I want in. Finding non-toxic stuff that works is a hassle. Sell me on how easy it is to switch, and I'm on board. Oh, and coupons never hurt. Good luck with your biz!

8 months, 2 weeks ago by BizzyMomma

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Man, I love where your head's at. Eco-friendly is the way to go. But don't forget to root it in community. Local events, workshops on non-toxic living, maybe even DIY cleaning product demos. Make it more than a product - make it a lifestyle choice. And yeah, Instagram visuals will help, but it’s the real-life engagement that'll make your brand a household name. Peace and clean vibes to ya!

8 months, 2 weeks ago by FlowerChild1975

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What's crucial here is differentiating your brand. The market's getting saturated with 'eco-friendly' claims. Maybe you could introduce a unique feature or benefit that others don't have? A subscription service with refills to reduce waste or a partnership with environmental non-profits - something that makes customers feel like they're part of a bigger movement when they choose your brand. Telling a story isn't enough anymore, you have to truly connect.

8 months, 2 weeks ago by BrandBuilderBob

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Who has time for long reads? Just show me the cleaning power in a 30-second video clip, and I'm sold. Make it real - none of that staged ad stuff.

8 months, 2 weeks ago by QuickTipKay

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Eco-friendly cleaning products are the future! I'm so excited for your startup. You should definitely target local eco-friendly stores and even farmer's markets. Word of mouth is big in the green community, so once a few people catch on, they'll spread the word like wildfire. Also consider setting up a booth at green expos or sustainability fairs to get some direct customer feedback and interest.

8 months, 2 weeks ago by EcoWarriorX

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Eco-friendly is cool and all, but do they actually work? I've been disappointed before. Prove me wrong, and you've got a customer.

8 months, 2 weeks ago by SkepticClean

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Having worked in marketing for a while, my suggestion is to leverage social proof. Nothing sells eco-friendly products like testimonials and real-life results. Get your products into the hands of people who can vouch for their effectiveness. Also, eco-friendly packaging is a huge plus - if you can find a way to make your packaging either reusable or biodegradable, that's a huge win with conscious consumers!

8 months, 2 weeks ago by MarketingMaestro23

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Hey, that sounds like an awesome project you've got there! One word of advice, people love a good story - especially when it comes to sustainable brands. Make sure to highlight the journey of your products, from the sourcing of the ingredients to the manufacturing process. Transparency is key in the eco-friendly market. Also, consider collaborations with eco-influencers who can help spread your brand's mission organically!

8 months, 2 weeks ago by GreenThumbGuru