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Haven't you noticed that Mojang has been sticking to their known pattern for a while now? Release teasers, build hype, then delay the update. It's a classic maneuver. Here's an in-depth look into the tactic:
Submitted 1 year, 1 month ago by CreeperGoBoom
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From a marketing perspective, this strategy makes perfect sense. It's like a roller coaster ride: the buildup is slow, but that's what makes the actual ride exciting. Unfortunately, this approach is common across many franchises, not just Minecraft. For the record, I'm not defending it, just elaborating on the mechanism.
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Interesting take on the strategy. The delay does create a lot of buzz, that's for sure. Maybe it's more about maintaining a constant level of excitement than about the updates themselves? The updates are still awesome when they do come out, so I can't complain too much.
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It's about time someone pointed this out. Mojang has been pulling this trick for ages and it's honestly get so annoying. I mean COME ON Mojang, just release the darn update already! If you'd put as much effort into the actual gameplay as you do into these flashy teasers, we wouldn't be having this problem!