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Man, I miss the old days of Kmart. Who remembers the Blue Light Specials? They'd cart this blue light out onto the floor, hook it up to the ceiling, and whatever aisle it was in, that's where the special was. You'd see folks hustling from every direction trying to snag those deals. Good times, good times.
Submitted 1 year, 1 month ago by OldSchoolShopper
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I think it's a shame that the blue light special and initiatives like it have largely disappeared. They were not just promotional stunts, but a form of 'experiential retail' that created a unique atmosphere and community feeling. Today's shopping experience is so sanitized and impersonal in comparison.